Add AV to your projects.
With confidence.
UnlockAV provides practical AV training for electrical contractors who want to expand their services without guesswork, unnecessary risk, or learning the hard way on live projects.
AV is already part of modern projects. Clients expect it. Designers plan around it. Builders assume it’s covered. Electricians are increasingly involved – whether they choose to be or not.
UnlockAV exists to give you a clear, structured route into AV, so you can decide what to offer, how to approach it, and where the boundaries should be.
AV is already part of the project
The UK audio-visual market continues to grow as technology becomes a standard expectation in residential and mixed-use projects.
Audio, video, lighting control, networking, security, and environmental systems now sit alongside electrical work as part of overall project delivery.
Electricians are already on site, already trusted, and already involved in the infrastructure that makes these systems possible. But many are pulled into
AV decisions without a clear framework – leading to uncertainty, risk, and pressure on margins.
UnlockAV training bridges that gap by providing clarity before commitment.
Dan Warren
CEO of Unlock AV
AV technologies you’ll encounter
AV is often treated as a single discipline, but in reality it brings together multiple overlapping systems that shape how a space looks, feels, and functions. These commonly include:
Understanding how these systems interact – and where your responsibility should begin and end – is key to working confidently and profitably.
Why most electricians hesitate
For many contractors, AV feels like a grey area.
There’s no clear entry point. Too many brands. Conflicting advice. Systems that look impressive on paper but cause problems on site.
The fear isn’t that you can’t do the work.
It’s that one wrong decision leads to callbacks, margin loss, or a damaged reputation.
So the work gets passed on. Or avoided.
And with it, the margin, the control, and the opportunity.
UnlockAV exists to remove that uncertainty.
A clear route into AV for electricians
UnlockAV is a training platform designed specifically for electrical contractors who want to add AV to their services in a controlled, professional way.
Our flagship course, AV for Electricians, focuses on:
The UnlockAV way
A practical, trade-focused approach to AV knowledge that prioritises clarity, control, and commercial reality.
Clarity before complexity
Understand the role AV plays on a project before committing to systems, products, or promises.
Manufacturer neutral
Learn principles that apply across systems, not training tied to a single brand.
Commercially grounded
Focus on services that are profitable, repeatable, and appropriate for your business.
Built on real projects
Everything is shaped by real-world experience, not theory or idealised installs.
Built on real projects, not theory
UnlockAV is built on nearly three decades of hands-on experience delivering audio-visual systems on real projects in the UK and internationally.
That experience spans high-end residential homes, complex bespoke installations, and projects where AV had to integrate cleanly alongside architects, builders, and electrical contractors.
The focus is always the same: reduce risk, protect margin, and make better decisions early.
Already dealing with a live project?
Sometimes the opportunity is already live.
Project support is available for electrical contractors navigating a specific AV job who need guidance on system direction, design decisions, or overall approach.
This can include reviewing scope before you commit, sense-checking designs or pricing, defining boundaries between trades, or resolving issues before they become problems.
Project support sits alongside training – not instead of it.
Take the next step with clarity
If you’re considering adding AV to your projects and want to do it properly, the next step is a conversation.
Book a call and we’ll talk through where you’re at, what you’re aiming for, and whether one of our courses is the right fit.
support@unlockav.com
Let’s have a chat
